About La Esperanza Inc.


A Long Heritage

La Esperanza has been serving the Northern California area with delicious Mexican food, pan dulce, and products for over 50 years.


Founded in October of 1969, Salvador Plasencia opened his heart to a Latino community and subsequently opened the doors to La Esperanza Bakery. Señor Placencia had hopes of “creating a community filled with love, unity, and pan dulce”.

5044 Franklin Blvd Sacramento, CA

Mon - Sun: 6:30 AM - 8:30 PM


La Esperanza Deli offers catering and to-go services, whether you are having a small family gathering or a sprawling office event, we are equipped with savory carnitas to meet your needs. The Deli also carries a variety of Latin products from different Latin countries.

5028 Franklin Blvd Sacramento, CA

Mon - Fri: 7:00 AM - 7:00 PM
Sat: 6:30 AM - 7:00 PM
Sun: 6:30 AM - 5:30 PM

Los Jarritos

Los Jarritos opened to the community in 1990 and since then has been serving up some of the area's finest Mexican Cuisine.

2509 Broadway Sacramento, CA

Mon - Sun: 9:00 AM - 8:00 PM


Our Supermarket opened in 2014. We felt there was a need to provide fresh and unique ingredients to all our customers who wanted to continue the tradition of family recipes at home.

5040 Franklin Blvd Sacramento, CA

Mon - Sat: 7:00 AM - 8:30 PM

Sun: 7:00 AM - 8:00 PM

Sam P.


The best Mexican bakery in town. If you go in and the line is long, don't worry it moves fast. The ladies behind the counter are very helpful if you have any question. The prices you just can't beat. I would definitely recommend this place if you love Mexican pastry.